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Home/Seller Tools/Free Amazon FBA Profit Calculator
Free Seller Tool

Free Amazon FBA Profit Calculator

An FBA sale is charged in layers: a category referral fee on the price (15% in most categories, with a $0.30 per-item minimum), a per-unit fulfilment fee set by your size tier and weight, the 3.5% fuel and logistics surcharge on that fulfilment fee, your share of monthly storage, and whatever you spend on ads. Enter your price and costs and this calculator stacks those layers into your true per-unit profit, margin, ROI and break-even price. Free, no signup.

Your product numbers

Type and every result updates instantly.

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Estimate, not a quote. Amazon changes FBA and referral fees on its own cycle, most recently the January 2026 fulfilment update and the April 2026 fuel surcharge. The referral rates below match Amazon’s published pricing page, checked 10 November 2026 (sources under your result); fulfilment fees are size-tier approximations — enter your exact fee from Seller Central whenever you have it.

Profit breakdown

Per unit, at your numbers above.

Net profit / unit
–
Marketplace feesYour costsProfit
–
Net margin
–
ROI
–
Break-even price
See full fee breakdown
Referral fee (15%)–
FBA fulfillment fee–
Fuel & logistics surcharge–
Monthly storage–
Total Amazon fees–
Product cost + inbound–
Ad spend–
Total cost per unit–

ROI = net profit ÷ total cost per unit. Break-even price = the list price at which profit hits $0 given these costs. The referral fee includes Amazon’s $0.30 per-item minimum for the preset categories. Storage is your per-unit share — the storage calculator models it from Amazon’s per-cubic-foot rates.

Fee sources: Amazon — selling plans and pricing (referral fees by category) and Seller Central’s FBA fee pages for fulfilment and storage.

Rates checked on 10 November 2026

What this tool does not include: inbound placement as its own line (add your per-unit placement fee to the inbound shipping field), returns processing, removal or disposal fees and the monthly selling-plan fee — and two referral schedules are simplified: Clothing is banded by price (5% up to $15, 10% to $20, 17% above) and Jewelry drops to 5% on the portion above $250, while this tool applies the single rate you pick.

Next step: if the fee stack leaves too little margin, see our Amazon account management service, or start with a free 25-point audit of your account.

How to use this calculator

1

Enter your price & costs

Start with your list price, landed product cost and inbound freight per unit. These three numbers drive everything else.

2

Pick your category & size tier

Choose the referral-fee category closest to your product and the FBA size tier that matches its weight — or type your exact fees from Seller Central.

3

Read your real margin

The dark panel shows every fee line, your net profit per unit, margin %, ROI and the break-even price. Adjust the price to find a profitable target.

2026 Amazon FBA fees used here

Three different charging mechanics sit inside one FBA payout, and this calculator keeps them separate because they behave differently. The referral fee is a percentage of the total sales price, set by fee category on Amazon’s pricing page: 15% for most categories, 8% for electronics and computers, 12% for automotive, 17% for clothing above $20 (the band is 5% at $15 or less and 10% up to $20), and 20% for jewelry on the first $250, dropping to 5% above it. Almost every category carries a $0.30 per-item minimum, which this calculator now applies — on a $1.50 add-on item the minimum, not the percentage, is the real fee. The fulfilment fee is not a percentage at all: it is a per-unit charge set by size tier and shipping weight, so a $12 item and a $60 item in the same tier pay the same fulfilment fee. The tier fees prefilled here are approximations — your exact fee is in Seller Central’s Revenue Calculator. Since April 2026 Amazon adds a 3.5% fuel and logistics surcharge on the fulfilment fee in the US and Canada; the checkbox adds it. Storage is charged per cubic foot per month and entered here as your per-unit share; the dedicated storage calculator models it properly, including the October–December peak.

Fee2026 referenceApplies to
Referral fee15% most categories; 8% electronics; 12% automotive; clothing 5/10/17% by price; jewelry 20% to $250 then 5%; $0.30 minimumEvery sale, % of total sales price
FBA fulfillmentPer unit by size tier & weight — approximations prefilled, exact fee in Seller CentralEvery FBA unit
Fuel & logistics surcharge3.5% of fulfillment feeEvery FBA unit (US/CA)
Monthly storagePer cubic foot — model it in the storage calculatorInventory, higher Oct–Dec

Sources: Amazon’s selling plans and pricing page (referral fees and minimums), checked 10 November 2026. Fulfilment and storage rates vary by product — confirm yours in Seller Central.

Amazon FBA inbound placement fee (2026): what it does to your margin

Amazon's inbound placement fee is the charge most sellers forgot to model. When you create a shipment, Amazon offers three split options: Amazon-optimized (Amazon decides where inventory goes — lowest or no placement fee), partial splits, and minimal splits (fewer destinations, higher per-unit fee). The fee is charged per unit and varies by size tier, and the 2026 schedule made it a bigger line item than many sellers expected.

The trade-off is real: shipping to fewer locations saves on inbound freight but raises the placement fee; shipping to more locations does the opposite. Heavy and bulky products feel it most, because the per-unit fee scales with size tier. Three practical ways to keep it down: use Amazon-optimized splits where your freight cost allows it, consolidate shipments instead of sending dribs and drabs, and — most importantly — model it. The calculator above covers referral, fulfillment, storage and the fuel surcharge; add your per-unit placement fee to the inbound shipping field and it folds straight into your true margin.

FBA vs FBM: which margin is actually better?

FBA wins on the Prime badge and Buy Box share, but stacks fulfillment, storage and placement fees on every unit. FBM keeps Amazon's per-unit fees low, but you pay the shipping and lose Prime eligibility. The honest rule of thumb: fast-moving, standard-size products usually win on FBA; slow-moving, heavy or oversized products often win on FBM. When you're unsure, model both — run your numbers here, then check the break-even calculator to see which model pays for itself first.

Sources: Amazon's published 2026 US FBA fee schedules. Confirm your exact placement fee in Seller Central (Inbound Performance Summary) before pricing.

Worked example: a clothing item, every line costed

Invented round numbers \u2014 type them into the calculator and check us. A clothing item sells for $42. Clothing carries a 17% referral fee: $7.14. It ships in the large-standard tier at $5.20 fulfilment, plus the 2026 fuel & logistics surcharge of 3.5% on that fee: $0.18. Storage adds $0.40 a unit, inbound shipping $1.50, ad spend $5.00, and the product itself cost $13.00. Add the stack: $7.14 + $5.20 + $0.18 + $0.40 + $1.50 + $5.00 + $13.00 = $32.42 of total cost. Net profit: $42.00 \u2212 $32.42 = $9.58 per unit \u2014 a 22.8% margin, and an ROI of 29.5% on the $32.42 each unit ties up.

The number worth memorising is the break-even price the calculator derives from the same stack: $30.46. Below it, this item loses money at a 17% referral rate no matter how many units sell; above it, every sale contributes. Most sellers only discover their floor after a fee change or a PPC spike \u2014 run yours while the price is still yours to choose.

Common FBA profit mistakes

Forgetting the inbound placement fee. Unless your shipments are split the way Amazon wants, placement fees apply per unit received — small per unit, decisive across a full shipment.

Missing the 3.5% fuel & logistics surcharge. It sits on top of the fulfilment fee in the US and Canada at the time of writing, and most spreadsheet templates built before 2026 do not include it.

Modelling storage at January rates all year. Monthly storage roughly triples in October–December. A product that is profitable in March can be a storage loss-maker in November.

Ignoring returns. In return-heavy categories, refunds, return processing and unsellable units belong in the per-unit maths, not in a year-end surprise.

Calculating margin on the list price. Coupons, discounts and deal fees reduce the price the referral fee and margin are actually based on. Model the price buyers really pay.

Worked example: a $32 kitchen product, run through this calculator

Invented round numbers — type them in above and check us. A mid-sized kitchen product sells at $32.00. Product cost plus inbound freight comes to $10.30 a unit, and ad spend is set to zero so the run shows the product’s clean margin before advertising:

Calculator outputPer unit
Referral fee (15%)$4.80
FBA fulfilment fee$5.20
Fuel & logistics surcharge$0.18
Monthly storage$0.60
Total Amazon fees$10.78
Product cost + inbound$10.30
Total cost per unit$21.08
Net profit per unit$10.92

That $10.92 is profit before ad spend — and it is the number your break-even ACoS is built from (here, $10.92 ÷ $32.00 = 34.1%). Whether the product itself works is one judgement; whether the advertising is efficient is another. Keep them separate, and run both — the break-even calculator takes the second one.

Frequently asked questions

What is a good profit margin for Amazon FBA?
Many experienced sellers target 25–40% net margin after all Amazon fees, COGS and ad spend. Below ~15%, a single fee increase or PPC spike can wipe out profit. Use the calculator to test your price against fee changes.
Does the referral fee apply to FBM sellers too?
Yes. The referral fee is Amazon's commission on every sale regardless of fulfillment method — FBA, FBM or Seller Fulfilled Prime. Only the fulfillment fee is FBA-specific.
What is the 2026 fuel and logistics surcharge?
Effective April 2026, Amazon added a 3.5% surcharge on FBA fulfillment fees in the US and Canada (on the fee, not your price). On a $5.00 fulfillment fee that's about $0.18 per unit. The calculator includes it by default — uncheck the box to remove it.
How do I lower my FBA fulfillment fee?
Size tier is everything. Trimming packaging to drop from large standard to small standard can save $1–3 per unit. Also watch aged-inventory surcharges on slow stock and Q4 storage spikes.
Should I include PPC in my profit calculation?
Yes — enter your average ad spend per unit sold. A product with 30% gross margin and 25% TACOS is barely profitable, which is exactly what this calculator reveals.
Does this calculator include Amazon’s 2026 inbound placement fee?
Not automatically — the placement fee depends on your shipment split choice (Amazon-optimized, partial or minimal) and your product’s size tier, so no fixed default would be honest. Add your per-unit placement fee to the inbound shipping field and the calculator folds it into your true margin. Check your exact rate in Seller Central under Inbound Performance Summary.

Want higher margins without the guesswork?

Our team manages Amazon, eBay, Walmart, TikTok Shop and Etsy accounts end-to-end — pricing strategy, PPC, listings and operations. Get a free audit of your store first — or skip the DIY and see our Amazon account management service.

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